The goal? Simply turn £100 into £500 (or more!) and take on like-minded groups or clubs in East Anglia to raise the most amount of money in the quickest time!
Taking place each Spring and running for two months, groups and or clubs from across Norfolk, Suffolk, Cambridgeshire and Bedfordshire are invited to take part and all funds raised from the challenge will help East Anglian Air Ambulance to deliver their life-saving service.
EAAA will give you £100! Yes, you heard it right – we are giving you £100!
The aim of the game is to ‘trade-up’ your £100 EAAA investment by hosting a range of fundraising activities. Think community car washing, bake sales, maybe even a quiz night.
Decide to split the money between teams or individuals for some friendly competition or use the power of numbers in one big fundraiser, it’s entirely up to you.
Once signed up you’ll be invited to the official launch event and base visit on 25 March 2025, where we’ll provide your fundraising pack with some handy hints and tips, and you’ll get a chance to size up your competitors.
Weekly leader boards for each region will show who is winning the challenge!
Sign up to the Trade Up Challenge today and take on like-minded groups and clubs across Norfolk, Suffolk, Cambridgeshire and Bedfordshire.
We had the fortuitous opportunity, here at Towergate, to take part in the ‘EAAA Trade Up Challenge 2024’. We were not only given the opportunity to support such an amazing cause but the buzz and activity around the team was amazing. We would encourage anyone to take part in this challenge, working with the EAAA has been a thoroughly enjoyable experience and we feel grateful to have had the opportunity.
— Towergate Insurance (North Anglia), Trade Up Challenge Winners 2024